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Draft outline

SEO, AEO and GEO: what is the difference?

Outline distinguishing SEO, answer engine optimisation and generative engine optimisation — and how they overlap.

Search Foundry · SEO ·

Draft outline. Not a finished article. Marked noindex until approved for publication.

Outline (draft — not for publication)

  1. Lead definitions — SEO (search engines), AEO (answer engines), GEO (generative engines).
  2. Shared foundations — entities, structure, useful content, technical health.
  3. Where they differ — ranking lists vs answer boxes vs generative summaries.
  4. What you can influence — source quality and clarity; not full control of AI output.
  5. What not to claim — no guaranteed rankings or citations.
  6. Practical checklist — titles, H1, FAQ where real, schema only when visible content exists.

Notes

  • Pair with /solutions/search-authority/ and /solutions/aeo-and-geo/.

FAQ

Does AEO replace SEO?

No. AEO and GEO extend the same discipline of clear, trustworthy, well-structured information. They are not magical replacements for SEO.

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