How charities can build trustworthy digital infrastructure

Outline (draft — not for publication)

1. Lead — Trust is the product: accurate programmes, clear asks, maintainable systems.
2. Common gaps — outdated sites, hidden impact, broken donate/volunteer paths.
3. Minimum viable infrastructure — who we are, what we do, how to help, how to contact.
4. Credibility online — facts over slogans; no invented stats.
5. Capacity reality — design for limited admin time; care plans matter.
6. Search and AI — quotable answers help funders, media and the public find you.

Notes

• Cross-link industries/charities page when linking live.